As pupil rolls begin to fall, a recent episode of the Headteacher Update podcast, hosted by Helen Frostick, saw two small school headteachers, Rachel Jones from Kingsley St John’s Primary School and Tara McGovern from Therfield First School, sharing their strategies for effectively marketing a small school.
A small school leader of nine years, Tara contributed to one of the briefing sessions within the HFL Education Small Schools’ Programme where she presented a case study and shared her insights as a professional already working within a small school. Our Small Schools’ programme provides the opportunity for leaders to share experiences and explore opportunities for their small schools.
Within this podcast episode, both leaders share their quick wins and long-term strategies for effectively marketing a small school. From being active on social media to maintaining a prominent presence within the community, this episode provides some great tips at a time where marketing schools is becoming ever more important.
Now in her ninth year as headteacher of a small village school with only 64 pupils, Tara McGovern shared how her school is “bursting at the seams and thriving….as a direct result of lots of marketing and PR” .
Listen to the full podcast episode on Headteacher Update.
